Start up Profile

Unbxd builds e-commerce search platforms that help the online shopper find the right products on e-commerce sites offering intelligent site search, personalized product recommendations, and real-time merchandising insights. The platform helps in optimizing user interactions with e-commerce sites and enhance the visitor-to-buyer ratio and subsequently increase their sales volumes.

Unbxd will help in understanding shopper's intent using semantic search and analyzing data points such as location, search history, spelling variations, etc., and come up with the most optimized and personalized results for the user. The company uses machine learning models and natural language processing (NLP) techniques to optimize search results. In NLP technique, it uses the Named-Entity Recognition (NER), a technique that employs context sensitivity, which improves the search result significantly. This, along with historical and other multiple data point analysis, gives more personalized and relevant results to end-user, increasing the chances of conversion.

The platform also helps in minimizing the zero-result queries or low-recall queries, which results in a revenue loss of the e-commerce companies. Currently, Unbxd serves over 1200 online retailers through its platforms and powers over 1.5 billion interactions per month